Social media marketing tools like blogs, Twitter, Facebook and LinkedIn have been around for a years, but companies are just starting to understand and tap into their value as a cost-effective way to grow their business.
Social Media Marketing is about:
- Increasing visibility amongst your target audience
- Attracting profitable customers
- Building credibility and “social capital” with your followers
- We help you harness the power of social media to build relationships and establish trust with your followers
We also provide social media training to get you and your staff up-to-speed on the social media landscape, show you the most popular and effective tools and ensure you maximize your time online, for optimal results.
A growing area of concern for companies is “reputation management”. Whether your company is engaged in social media or not, your customers, employees, investors and prospects are talking about your company and its products.
Using powerful tools like ScoutLabs and Radian6, we monitor and analyze social media conversations across the web, including discussions about your company, products, employees and competitors, to look for areas of opportunity.
Tracking and Analysis
Our expertise includes “Key Performance Indicator” (KPI) definition, tracking and analysis. You will receive regular, insightful and actionable reports on how your marketing program is performing and its return-on-investment.